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Clarification on Messaging

Vegan education/advocacy for animals is easiest for me when I know my audience. And by “know,” I mean I have a relationship with them and/or I understand what drives them, what they appreciate and what they can tolerate. From there,…

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On Fighting for “Animal Rights”

Being featured on ARZone’s worldwide Live Guest Chat has reinvigorated my thinking about a couple of topics (here’s the transcript). And then I read the “OMG!!!!!OED!!!!!LOL!!!!!” in today’s New York Times, and I couldn’t resist posting. A couple of years…

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